IMG Alt Gen – Overview

What is IMG Alt Gen?

IMG Alt Gen is a hosted AI service plus WordPress plugin that generates high-quality, accessibility-friendly alt text for your images.

It plugs into your existing site and:

  • Scans your media library for missing alt text.
  • Uses page, product and SEO context to describe each image clearly.
  • Writes the final alt text directly into WordPress, so it works with any theme or page builder.

Components

IMG Alt Gen has three main pieces:

  1. WordPress Pro Plugin (client plugin)
    Installed on your WordPress site. It:
    • Queues new uploads for AI processing.
    • Adds per-image “Generate Alt Text” actions to the Media Library and Gutenberg.
    • Provides a Bulk Process page for filling in large backlogs.
    • Integrates with WooCommerce and popular SEO plugins.
  2. IMG Alt Gen Account & Tokens (cloud service)
    Hosted on our servers. It:
    • Stores your account, token balance and transactions.
    • Processes images from all linked sites using your chosen AI models.
    • Exposes a secure API that the WordPress plugin calls when generating alt text.
  3. Account Portal (on the IMG Alt Gen product site)
    A secure web portal where you can:
    • Sign up, log in and reset your password.
    • View token balance and site usage.
    • Buy token bundles and download invoices.
    • Manage connected WordPress sites.
    • Create and track support tickets.

How the token system works (at a glance)

  • 1 token = 1 processed image.
  • Tokens are stored at account level and shared across all sites linked to that account.
  • When your site sends images to IMG Alt Gen, tokens are consumed as they are successfully processed.
  • If your token balance hits zero, the plugin pauses processing until more tokens are added.